Monday, May 4, 2009

An end of a journal....the beginning of an E-reader

As this semester winds down, I reflect on what I have learned through this class and about Amazon.com. Here is what I know: 1) Amazon wants to dominate, its in their culture 2) They want to be associated with EXTREME Customer Service 3) they are pushing the e-book market to limits few have ever seen.

If Amazon.com would hire me, "fingers crossed," I would certainly work for them. Their cultural mindset of being the biggest, best, and cheapest with high value placed on convenience, customer service and technology, places them WAY up there on my list of characteristics to look for in an employer.

Since this class began Amazon.com has come out with Kindle 2, forced e-reading onto John Q Taxpayer's mind, caused newspapers and magazines to rethink how and where they publish their info, and showed me how a goofy CEO, Jeff Bezos, with an idea and a personality similar to a sit-com character can create one of the world's dominate leaders in online retail and soon e-reading.

My only question is......where will technology and e-reading be 1 year from today? Textbooks on Kindle 2's? Larger E-reading devices? Only time and R&D will tell.